Creative innovation.
From micro-moments to immersive narratives, I create designs and experiences through storytelling, spanning 2D graphics to spatial environments—built to engage, inspire, and transform.
When experience resonates, impact endures.
HN
HN
Design
Experienced and trusted by global organizations across both private and public sectors, I design solutions that connect ideas and people with a purpose. Presented here are selected works from concept to completion, crafted to open broader conversations.
.
.
DPS Campaigns: 90 Days of Safety & Fentanyl Awareness
Designed campaign materials to educate public safety and drug awareness during the 90th anniversary of Texas DPS, working with both former and current Chiefs of MCO.
Client: Media & Communications Office, DPS; Role: Designer; Tools: Adobe Illustrator, Photoshop, InDesign, Acrobat, MS365 and Others
.
.
Public Safety Commission
Commissioned by the Chairman, I designed the official seal, challenge coin, and letterhead for the Texas Public Safety Commission, marking a historic first-ever official seal in its 89-year legacy.
Client: Chairman of the PSC; Role: Designer; Tools: Adobe Illustrator, Photoshop, InDesign, Acrobat, MS365 and Others.
.
.
Colonel Freeman F. Martin, Texas DPS
Designs for a Change of Command ceremony, an official seal and commendation awards for the Colonel of Texas Department of Public Safety.
Client: Colonel of DPS; Role: Designer; Tools: Adobe Illustrator, Photoshop, InDesign, Acrobat, MS365 and Others
.
.
Department of Public Safety
Designs for identities, operational materials and public publications for various Divisions within the Texas Department of Public Safety.
Client: Various Divisions at DPS; Role: Designer; Tools: Adobe Illustrator, Photoshop, InDesign, Acrobat, MS365 and Others
.
.
Special Events at DPS
Communication materials, signs and swags for various local and national conferences, challenges and special functions from different Divisions within the agency.
Client: Various Divisions at DPS; Role: Designer; Tools: Adobe Illustrator, Photoshop, InDesign, Acrobat, MS365 and Others
.
.
Branding & Marketing
Branding, marketing communications and digital content initiatives for diverse corporate and startup entities in the private sector.
Client: Various enterprises and startups; Role: Designer, Creative Director; Tools: Adobe Illustrator, Photoshop, G-suite and Others
.
.
Art Institution & Music Entertainment
Designs for product and advertising materials for various entities in the art institution and music entertainment.
Client: Various Entities; Role: Designer, Creative Director; Tools: Adobe Illustrator, Photoshop, QuarkXpress, Prepress, G-suite and Others
.
.
Other Design Work
Various creations across multimedia, where conceptual thinking meets storytelling digital art and forward through design.
Tools: Adobe Illustrator, Photoshop, Quark, Premiere, Sound Data, G-suite and Others
.
.
Fashion
Creative materials for various fashion show invitations, catalogues and advertising spreads across global companies.
Client: Various Brands; Role: Designer; Tools: Adobe Illustrator, Photoshop, Quark, G-suite and Others
.
.
Web
Much of life unfolds on the web. Quietly shaping how we work, play, connect, and even find love. The work shown here echoes my approach to design through insight, purpose and ease.
When friction fades, engagement follows.
.
.
Brain Nerve & Spine Neurology
Website for a neurologist, a portal where patients can receive more information and have access to their electronic health records.
Client: Brain, Nerve & Spine, LLC; Services: Creative Direction, Web Design; Tools: Squarespace, Photoshop, Illustrator
.
.
VitalyzeMe
Patient and PPC informational websites for a digital health and wellness startup with a disruptive platform that provides better patient's healthcare.
Company: VitalyzeMe; Role: Product Chief; Tools: Photoshop, Illustrator, Figma, Trello, and Others
.
.
Marketplace
Designs for marketplaces, from a B2B2C platform as a service for publishers to source and offer deals to their readers.
Company: Group Commerce; Services: Creative Direction, Product Design; Tools: Photoshop, Illustrator, OmniGraffle, Trello, and Others
.
.
Oyster
Designs for a new functionality for Oyster website, and a new sister site that offers additional consumer services.
Client: Oyster.com; Services: Design Innovation; Tools: Photoshop, Illustrator and Others
.
.
Fiji Water, POM, Teleflora
Creative direction and design across several consumer facing websites, to promote new initiatives, products and services for the global market.
Company: The Wonderful Company; Services: Creative Direction, Design, Innovation and Management; Tools: Various.
.
.
Macy's
Design direction for Style Source, a high-traffic, trend-driven shop with seasonal themes, as part of Macys.com. Also, a sister site for fashion and editorial styling.
Client: Macys.com; Role: Creative, Design and Management; Tools: Photoshop, Illustrator, Flash, Premiere and Others
.
.
Digital
Digital media no longer waits for us. It travels with us where we go and where we want to go. My design work here is guided by intention and adaptability.
In a world of constant movement, simplicity is clarity.
.
.
VitalyzeMe
A companion mobile app for patient subscribers, which features personalized daily tracking to monitor the users' nutritional health goal and medicine adherence.
Company: VitalyzeMe; Role: Product Chief; Tools: Photoshop, Illustrator, Figma, Jira, Confluence, and Others
.
.
Vitalyze Me & Oyster
Digital apps for patient assessment screenings, intake check-in, and for a travel companion platform.
Companies: VitalyzeMe, Oyster; Role: Product Chief, Designer; Tools: Photoshop, Illustrator, Jira, Confluence, and Others
.
.
Group Commerce & Argo Loop
A mobile apps for a marketplace that offers deals and promotional packages, and for a new development in high-speed transportation.
Companies: Group Commerce, Argo Loop; Services: Creative Direction, Design; Tools: Photoshop, Illustrator, OmniGraffle, etc.
.
.
Social Apps
Mobile apps for social connectivities, activities, and public engagement with special focus on personal privacy.
Clients: Various; Role: Designer; Tools: Photoshop, Illustrator, OmniGraffle, Trello, and Others
.
.
Black Bell
Design for a fashion styling and editorial mobile app to showcase latest runway shows, current trends and upcoming forecasts.
Client: Black Bell; Role: Design, Creative Direction; Tools: Photoshop, Illustrator, Figma, Trello, and others
.
.
Commissioned Digital Work
A digital design projection for an opening commissioned by a private label event in NYC.
Client: Private Label; Role: Design, Creative Direction; Tools: Photoshop, Illustrator, Flash, Premiere, and others
.
.
Immersion
Experiences extend beyond spatial confinement. From 2D gaming to immersive worlds, my work is a mixture of imagination and reality, where boundaries dissolve between thought, space, and the self. Not about escaping, it's an expansion.
.
.
Free
A guided narrative VR experience, in a novel semi-documentary format, about the refugees and their adventurous stories. Produced during the Oculus Launch Pad. Watch Review
Platform: VR Meta Quest; Role: Creative Director, Developer, Voice Over, Producer; Tools: Unity, Blender, Audacity; Production: 2021.
.
.
Leaving Dr. Perdu: Chapter 1
A sci-fi VR experience with surreal dreamscapes, where unexpected elements and creatures, each with its own twist and turn of tales of horrors.
Platform: VR Meta Quest; Role: Creative Director, Developer, Sound Effects, Producer; Tools: Unity, Blender, Audacity; Production: 2019.
.
.
For Heaven’s Sake!
A casual game for desktop, webGL and mobile. Catch the flying items, miss 3 and the game's over.
"The perspective is very unique and the gameplay is relaxing as it is challenging." – torchbearer
Platform: Desktop, mobile; Role: Creative Director, Sound Effect, Developer, Producer; Tools: Unity, Blender, Audacity; Production: 2020.
.
.
Everyone Gets Pizza
A casual game for desktop and the webGL. Don't let anyone get by without a slice. The more you feed, the more health you'll get, and vice versa.
Platform: Desktop, webGL; Role: Designer, Developer, Producer; Tools: Unity, Blender, Audacity; Production: 2020.
.
.
Home is a Good Book
Azure prize winning team for a multiplayer desktop game, built at Playcrafting + Microsoft NYC site during the Global Game Jam 2019. Don't judge the book by its cover, for the power is from within.
Platform: Desktop; Role: Game Art and Asset Designer; Tools: Unity, Photoshop, Audacity; Production: 2020.
.
.
Mosquitoes vs Humans
Prize winning team for the Best Product Potential category at XR Brain Jam, during the Games For Change 2019 event. This is a multiplayer VR game for Meta Quest. Players in whichever role they're in, human or mosquito, will fight to survive this blood bath.
Platform: Desktop, Meta Quest/Rift; Role: Game Art and World Builder, Developer; Tools: Unity, Photoshop, Illustrator; Production: 2019
.
.
Spatial Programming in VR
A VR application for no-code programming. Here, a node-based action to control a robot from multiple sequences of commands, built at the MIT Reality Virtually 2019.
Platform: Mixed Reality HMD; Role: Designer; Tools: Unity, Blender, Audacity; Production: 2019
.
.
Progressively Enhanced Indoor Navigation XR
A universal design approach for spatial navigational system, with accessibility features, to transport users to their destinations safely and effectively. Built at the MIT Reality Virtually 2020.
Platform: WebXR, Hololens 2; Role: Designer; Tools: Unity, Photoshop, Illustrator, Audacity; Production: 2020.
.
.
Angels and Robot
This 2.5D, single player desktop game about a robot, his angel and their fateful encounters. Built at Playcrafting + Microsoft NYC site during the Global Game Jam 2020 event.
Platform: Desktop; Role: Designer, Sound, Screenplay Writer; Tools: Unity, Photoshop, Illustrator; Production: 2020.
.
.
A Park in Augmented Reality
An AR portal on mobile devices where users can manage to escape their stressful life to visit a calm and relax space at the park.
Platform: AR for Mobile; Role: Designer, Developer, Producer; Tools: Unity, Blender; Production: 2018.
.
.
About Hat
Hat Nguyen is a designer, technologist, and creative director.His leadership experience spans industries, disciplines and environments. He has led teams across continents while driving growth through transformative solutions. He has successfully launched campaigns, products, and platforms for startups, enterprises, and government agencies.Combining strategic vision with hands-on execution, he helps organizations to navigate change, uncover opportunity, and build meaningful human experiences.Nguyen is passionate about making a positive societal impact. As an American with a rich cultural heritage, he follows a purpose that guides his life and work.
HN
HN
Service Areas
Digital Health, Wellness, Travel, eCommerce, Retail, Fashion, Life Science, Smart City, Narrative Experience, Entertainment, Gaming, Enterprise Training, Utility, Accessibility, Gen AI, Immersive Experience, Public Safety and State Government.
.
.
Capabilities
.
.
.
.
2D
Print
Branding
Identity
Social Media
Website
Mobile Design
Software Design
UI/UX
SaaS/PaaS
.
3D
Experience Design
Narrative
XR Development
Creative Technology
Game
AR/VR
WebXR
Content Creation
World Building
3D Modeling
Audio
.
Plus
Innovation
Strategy
Creative Direction
Producing
Product Management
Business Development
Team Building
Research
Product Testing
Mentor/Advisor
.
Others
Gen AI
Marketing
Advertising
Chatbots
eCommerce
Communications
Production
.
.
Clients and Projects
.
.
.
.
Texas Public Safety Commission
NASDEA
Texas Department of Public Safety
M1Pro
TDEM
Paccio Ad & Design
UmeWorks
NFT
Oculus Launch Pad
Pain Buddy
For Heaven's Sake!
Mosquitoes vs Humans
Home Is A Good Book
Spatial Programming
Dr Queezie
Dr Hon Brain-Nerve.com
QCDWalking.com
Floppy Away
Vitalyze Me
Confirmer
RNBW
ArgoLoop
Hypnotic
GroupCommerce.com
NYT Times Limited
AskMen
CBS Local Offers
Boston Deals
.
Oyster.com
Joal
Mohka Pink Pony
Rhett Bice Productions
Lynda Resnick
Sargent & Berman
Princess Cruises
MyShape.com
Mark Brunetz
FijiGreen.com
Fiji Water
Healthybuzz.com
POM Coffee
POMfresh.com
POMwonderful.com
POMtea.com
Teleflora.com
Americasfavoritemom
Roll International
Galerie Art:Concept
Bill Cournoyer
Macys.com
Thisit.com
Federated Dept. Stores
QVC
The Bronx Museum
A&E Television
Lifetime TV
Grandstand Ent.
Arnold Worldwide
Brand Architect Group
Silent World Productions
Caribiner International
Schlumberger
Blue Note Records
Chadwick Comm. LLC
Brut ECN
Assent LLC
Intralinks.com
CTI, Inc.
Individual.com
Little Architects
Qualia / Sony Japan
Sunset Marquis Hotel
V2 Records
Gee Street Records
Warner Bros.
Reprise Records
Polygram Classics
Calvin Klein
Bliss Spa
Swatch Ltd.
eVU / Eyeweb.com
Robert Wilson
The Watermill Center
Byrd Hoffman Foundation
Amway / Artistry
M. R. Weiser.com
G2 / Grey Advertising
Studio Seireeni
Avalanche Systems
World Studio
TFA / Current
NAMSB
Limited Express
Material Connexion
PrintSource
Productnet.com
Mobley Marketing
Product Stylenet.com
Capitol Records
Jun Group
J&R / Jun Men
Anne Cole Collection
California Mart
Launch Magazine
Telops Management
Verve Records
Mercury Records
Island Records
Levine and Company
The Academy Awards
The Mednick Group
Coca-Cola
Segura Inc.
T-26 Type
.
.
Activities
.
.
.
.
Discover 2026: Exploring Data and Emerging Tech
Attended ParticipantAI Day 2026, Texas DIR
Attended ParticipantUnit Citation 2026, Texas DPS
Commendation from
Colonel Freeman F. MartinWorld Accessibility 2025
Attended ParticipantPhysical AI & Safety Summit
Attended ParticipantMLOps World/GenAI Conference 2025
Attended ParticipantAI Day 2025, Texas DIR
Attended ParticipantAI User Group, DIR
MemberAI Expo 2024
Attended ParticipantAdobe Max
Active ParticipantGame Accessibility 2023, IGDA Conference
Attended ParticipantICT, Texas DPS
Major’s CommendationLehman College, CUNY
The Future of Design Innovation
Closing Keynote SpeakerIOD, Texas DPS
Chief’s Award
Designs for the Public Safety CommissionMCO, Texas DPS
Chief’s Commendation letter for the
"One Pill Kills" statewide campaignCentral TX Food Bank
Volunteer Food DistributorThe IOD Insider, Texas DPS
Volume II, No 11 – Featured RecognitionCID, Texas DPS
Chief’s Commendation
for Contribution to the NASDEAOpenSea
Launched new NFT collectionUnity for Humanity 2022 & 2021
Attended ParticipantLightship World Tour 2022
Accepted ParticipantMeta Horizon Worlds 2022
Accepted ParticipantStealth Projects 2021
Augmented reality for the consumer health and wellness spaceOculus Launch Pad 2021
Fellow
Immersive Developer BootcampGames For Change 2020
Mentor
IGDA Virtual Mentor CafeOculus Launch Pad 2020
DemoDay Title Reviews ExcerptOculus Launch Pad 2020
Fellow
Immersive Developer BootcampVirtual Medicine 2020
Judge
VR/AR for Healthcare HackathonFood and Drug Administration (FDA)
Attended Participant
Medical XR Workshop 2020:
Toward Best Evaluation Practices for VR/AR in MedicineMIT Reality Virtually 2020
Accepted Participant
at Cambridge, Boston campusMIT Hacking Medicine 2019
Winning team, The Fordham Foundry
NYC Grand HackGames For Change 2019
Winning team for "Best Product Potential" category, XR Brain JamUnity Developer Day 2019
ParticipantGlobal Game Jam 2019
Winning team, Microsoft Azure prize, Playcrafting + Microsoft NYC siteMIT Reality Virtually 2019
Accepted Participant
at Cambridge, Boston campusUnite LA 2018
Attended Participant
Unity Developer ConferenceAWE 2018
Attended Participant
Immersive Developer ConferenceUnity Developer Day 2018
ParticipantSINAInnovations at Icahn School of Medicine 2018
Accepted Participant
Sinai MedMaker ChallengeWeill Cornell Medicine, Memorial Sloan Kettering Cancer Center and Rockefeller University 2017
Accepted Participant
Innovation using life science technologies BBI program
.
.
Contact
HN
HN